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5 Belgian sustainable fashion brands that love the world

The sustainable fashion scene is expanding in Belgium. Some older brands are slowly changing their work ethics, while a couple of new brands start off eco-positive right away. Here are five of our favourite Belgian labels that do a world of good and still serve killer designs.

Article by Renée Moreels

Sustainable fashion brands: Toujours Sincère

Toujours Sincère

Toujours Sincère’ is Henri Wuyts’ first fashion project, which he debuted with a spring summer collection in 2018. TJSC delivers a vital message: the importance of speaking up about emotions and feelings that would otherwise impair your soul. The unisex streetwear brand is bringing fresh and eccentric fashion, printed in Belgium on organic cotton. If you live in Ghent or surrounding areas, consider yourself lucky! Henri personally delivers these organic cotton shirts and pulls over with his bike or hybrid car.

Sustainable fashion brands: Go as u.r
@go as u.r

Go as u.r

Go as u.r creates future proof on-the-go fashion and vegan beauty products for women with an active, transitional lifestyle. By means of colour, volume and movement, the clothes convey a feeling of powerful simplicity and freedom. If you want to buy a few items in the spring collection with biological cotton, wood pulp or recovered sea fishing nets, you unfortunately have to wait, because they introduce new items that are not seasonally adjusted only two times a year. Do you want to save money? Send your RePack back. They take the packaging, check it, clean it and redistribute it. Receive a 10% discount in all stores with this method.

Sustainable fashion brands: Flagbag


Bags from flags: that's the main concept of Flagbag, who started a few years ago. The colourful flags are used as unique material for shopper bags. At the moment, Flagbag offers not only bags but also funny accessories like toiletry bags, bike bags, phone cases, Ipad and laptop cases, shoulder bags, ties and even hammocks. If you want to buy a ‘wow, I have never seen this before’ kind of product: you’re welcome! This brand has three shops, in Hasselt, Sint-Truiden and Genk.

Sustainable fashion brands: Ornament

Ornament Hemp

Emilio de Baudringhien's timeless brand called Ornament Hemp consists of unique hand-cut and hand-sewn piece. Only the highest quality hemp and organic cotton fabrics are used, to ensure maximum durability and comfort. Emilio wants to set a new standard in today's fashion market by using only sustainable materials for his garment production. Think hemp, bamboo, recycled PET and other organic materials. Ornament Hemp combines fashion, artwork and craftsmanship into one sustainable whole. ‘As we got nothing to hide, transparency into our production line is the key'.


Façon Jacmin

Belgian twins, Alexandra and Ségolène Jacmin joined forces to create a modern denim wardrobe for women in 2016. Façon Jacmin stands for handcrafted denim with attitude. They love to use denim and their clothes are created in all kinds of designs; elegant, casual and formal. Although resistant and durable, denim remains infamous for consuming excessive amounts of water and dyes. From the very beginning, the makers were aware about this problem and have chosen an environmentally conscious denim atelier to source their denim. The atelier currently recycles 99% of the water it uses! Go find their studio in Antwerp and Brussels.

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